William Hinder, EA

I’m your virtual financial planning partner—on a mission to give our generation clear, actionable guidance in plain English to navigate today’s complex, ever-changing financial world.

Between what school didn’t teach and what social media gets wrong, we’re here to help solve the unique problems our generation faces.

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“Your 30s, 40s, and 50s are full of big decisions—career changes, family priorities, maybe running a business. And every choice impacts your financial life.

There’s no shortage of advice out there, but knowing what’s trustworthy—or what actually fits your life—is the hard part.”

-William Hinder, EA - Financial planner and tax strategist

About Will

My name is Will Hinder, and I'm a financial planner and IRS Enrolled Agent, and when I worked for a large national wealth management firm I saw the strategies they used and how they treated clients and it went a little something like this…

First they meet with you to see what size portfolio you have, if it meets their minimums next they might do a bare bones “financial plan” for you, and once you buy their branded products and get assigned a generic cookie-cutter portfolio, you might hear from them once a year to just “check in” with no real proactive strategies.

I’ve seen this happen time and again where clients do not get the service or attention they need and deserve, or worse feel like they have a transactional relationship with their advisor, which lead to me ask myself, is this really the best way?

I founded Pursuit Street Advisors to solve this dilemma and our solution is simple, you a team of fiduciary financial experts working on your behalf to map out a comprehensive plan that’s designed to ensure you reach all of your important milestones with confidence.

We don’t just invest your funds and leave the rest to the markets.

Instead, we take a comprehensive approach to reaching your goals by considering your total financial situation. A truly personalized approach to financial planning that accounts for all the variables you may face. That’s why tax, insurance, and estate planning recommendations—in addition to investment advice—are all part of our services.

After seeing what those other firms had to offer I believe this is THE best way to ensure you are keeping more of your hard earned money and getting the most transparent and comprehensive advice, free from conflicts of interest.

Modern investors demand a better financial planning and investment experience and I’m here to help.

What My Clients Say…

  • "I HIGHLY recommend Will for ALL of your financial planning needs!

    “After meeting with Will for a comprehensive assessment he was able to identify ways for my husband, who is also a doctor, and I to save in taxes as he was aware of deductions neither of our CPA's caught AND he even found an error (costing us money!) on last year's tax return!

    Will is savvy in ALL elements of financial planning and down to earth and approachable. He makes discussing finances comfortable and he is free of judgment. He demonstrates that he is knowledgeable, reliable, and trustworthy time and again. I am confident my family's financial future is more secure because of his advice.”

    -Dr. Megan M., business owner & real estate investor
    Current client

  • "The knowledge you will gain is priceless."

    “As a small business owner, our tax situation and income streams became confusing as we had a ton of opportunity, but not necessarily the knowledge or understanding to optimize that opportunity.

    Will helped to instill that knowledge in easy to understand financial planning sessions. He was patient and helped us to understand the broader picture of our finances and how to best plan for years to come. I encourage anyone overwhelmed with the tax and financial planning process to invest in themselves by investing in these financial planning sessions. The knowledge you will gain is priceless.”

    -Matt L., Ed.D, LCPC, business owner & real estate investor
    Current Client

  • “Someone who has just deeply supported my business is my financial advisor, Will Hinder."

    “I wanted to work with an advisor, who never settled, left no stone unturned, never gives up, and will always go to bat for me. I was so embarrassed about my financial state, that I lost hope and felt like he wasn't going to be able to help me, but Will wrapped me up in positivity, patience, and implicit hope and trust. He has truly supported my business which is allowing me to more confidently focus on my own clients!”

    -Tawanna W., business owner
    Current Client

  • "We knew that we needed an expert when we realized that we had no plan and no idea how to pay for college for our kids."

    “If there is one thing we learned about building our short-term rental business is that you need to surround yourself with people that are experts in their field, and not just hope that you got it right. Will has been extremely helpful in helping us think about the future, encouraging us in our decisions, and helping us put together a plan that we felt comfortable with.

    He is very personable and was always ready to shift gears and answer any and all questions. Looking forward to continue using his services in the future!”

    -Agi D., business owner & real estate investor
    Past Client

  • "Will has been VERY helpful in offering options to help me reach my goals!"

    “I'm a small business owner and I wanted to be more active in planning for retirement and build a general investment portfolio. As someone who is not so great with numbers, I appreciate the time Will takes to explain the options in a way that is understandable. I also appreciate that he is willing to work with me even though I'm not investing what is typically considered “large amounts” in the investment world. If you're thinking about working with a financial planner, I'd recommend setting up a consultation with Will to see how he can help.”

    -Emi O., business owner
    Current Client

  • "I've been HAPPILY working with Will for a couple of years now."

    “My goal was to make the jump from working at a job which offered retirement benefits, to starting my own business while continuing to meet my retirement goals. Thankfully, Will was able to make the transition feel seamless and has helped walk me through the process to help me establish autonomy in managing my financial future. Will is a hands-on advisor and is available whenever I've had a question or needed to meet with him.

    The best part about working with him, though, is his honesty and integrity. His ability to customize a plan for me, a creative professional, has vanquished any concerns I had about being a "starving artist", giving me the confidence to grow my business ambitiously.

    It is clear to me that Will is extremely passionate about what he does, and this allows his clients to focus on their own passions.”

    -Kevin C., business owner
    Current Client

  • "Will helped me feel confident in the financial choices I have been making while also providing me with newer options to set me up for success!"

    “It is evident that Will loves the type of work that he does. I am REALLY glad that I chose to work with him and look forward to continuing to partner with him to help me feel secure in the decisions for my family's future.”

    -Kristy L.
    Past Client

  • "I was unsure about working with another Financial Planner due to some past experiences.

    My first meeting with Will was very memorable. He did not try to sell me anything and was clear about the ways in which he could support me and my financial goals. Will is very on task, timely and organized. He is attentive to his clients' needs and is available for questions and support. I highly recommend Will Hinder for his honesty, high level of knowledge and patience.”

    -Dr. Phebe B., business owner
    Current Client